Tag: technology

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Unveiling the Potential of QR Codes to Modify Customer Experiences

Good customer service is necessary for companies today to stand strong in the current hyper-competitive market. QR codes bring opportunities to drive more customer...

Why Businesses Should Necessitate AdTech to Drive Revenue

The AdTech landscape is constantly advancing. The growing privacy concerns and advancements in digital technologies are making marketers stay aware of the trends, tools,...

Effective MarTech Trends for CMOs- till 2025

MarTech is becoming a vital element of all marketing activities. This means that businesses need to embrace technological aspects to remain competitive. To help...

Limitations of Artificial Intelligence that Marketers Should Know

Artificial Intelligence (AI) is revolutionizing the way marketers currently strategize. However, as they leverage AI for marketing operations and excellence, they may face some...

How CX can be a Strategic Tool for B2B Marketing in Times of Economic Turmoil

One of the best methods B2B leaders employ to find business growth opportunities is to analyze customer behavior and monitor competitor activity. For B2B CMOs,...

A Glance at Emerging MarTech Trends in 2023

MarTech investments are a priority for CMOs. The rising marketing tech trends will help organizations utilize the latest technologies to reconsider their marketing in...