Tag: Marketing

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How to Use QR Codes in Marketing

QR code has become an important tool in marketing, bridging the gap between offline and online channels. Brands now have a cost-effective and creative...

Limitations of Artificial Intelligence that Marketers Should Know

While Artificial Intelligence (AI) has several benefits for marketing, it also has limitations. Marketers must understand these limitations and optimize their marketing strategies accordingly. According...

Generative AI Ethics for Marketing

Generative AI (Gen AI) ethics in marketing is vital to protect consumer trust and ensure fairness and equality. It also helps to maintain a...

Benefits of Marketing Automation for Businesses

Marketing automation streamlines tasks, saves time, and boosts revenue for firms. Its personalized approach enhances client engagement, making it a crucial tool for long-term...

How Businesses Can Increase ROI with ABM

Companies today plan to increase their ROI through innovative digital marketing strategies. Using ABM, marketers can up their game and garner more brands. The current...

Benefits of Incorporating Marketing Technology in Businesses

Marketing lies at the core of every enterprise, product-oriented or service-based. What drives the growth of any organization is its capability to sell its...