System1 Introduces Test Your Ad Audio as Part of its Test Your Ad Platform

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A leader in advertising effectiveness, System1, introduced Test Your Ad Audio. It is a new offering as part of its Test Your Ad platform. With this offer, advertisers can now predict the impact of audio ads on streaming services and radio, including music streaming apps and podcasts. Advertisers can predict audio ads’ short- and long-term commercial impacts. The platform also allows advertisers to test video and static creative.

By measuring the emotional responses of viewers and listeners, the platform rates the creatives from 1 to 5.9. It is done based on the ability of the ads to drive market share growth.

Read more: System1 Test Your Ad Platform Adds Audio Testing to Predict and Improve the Effectiveness of Radio and Online Audio Advertising

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·

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