Shirofune, a digital advertising automation management platform backed by a human intelligence-first approach, has announced its integration with Shopify, a provider of essential internet infrastructure for commerce.
The company said the integration will help predict the Lifetime Value (LTV) of online customers and provide advertisers with even greater ad campaign optimization. Shirofune will attend eTail East 2023 from August 21–24 at The Sheraton in Boston as of this announcement.
The keynote presentations on “Unlocking Advertising Success: Leveraging Shopify’s LTV Data for Effective Campaigns” will be given on 22 and 23 August by Shirofune Founder and CEO Mitsunaga Kikuchi.
