Semasio Launches ContextualPLUS for Revolutionary Contextual Targeting in Advertising


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Semasio has launched ContextualPLUS, a product that generates precise contextual targeting segments from a minimal dataset of 300 seed records.

Semasio’s First Context technology powers the product. It identifies, crawls, annotates, and targets pages on the Open Web within 2.1 seconds and five minutes of their posting.

Also Read : Search Ads vs. Display Ads: The Battle of Advertising

ContextualPLUS allows advertisers to transform audiences, survey panels, or available first-party data into advanced and scalable digital campaigns that use contextual targeting to reach current customers and discover previously untapped audiences.

One of the first partners to utilize ContextualPLUS is Gravy Analytics, which is part of Unacast.

Read More : Fyllo | Semasio Rebrands to Semasio, Launches Contextual●PLUS

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·


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