Outside Interactive, Inc. announced the appointment of Anthony DeMaio as executive vice president of sales for Outside Media.
DeMaio is a sales professional with more than 20 years of experience in the industry. His expertise will drive Outside’s marketing growth strategy. He will be leading the company’s sales team. His industry knowledge will make him the ideal leader to drive growth with initiatives like the new Outside AdManager platform.
He will direct endemic and non-endemic sales strategies by identifying growth opportunities and managing key client accounts. His team would include ad marketers, sales reps, and account managers to develop strategies to improve Outside’s market presence.