IAS Announces the Launch of its Quality Attention Post-bid Measurement Product


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Integral Ad Science, a media measurement and optimization platform, revealed the debut of its post-bid measurement product, Quality Attention. The innovative product represents IAS’s capabilities, such as having access to over 280 billion daily digital interactions, combined with meticulous attention to research.

Quality Attention is a potent tool enabling marketers to succeed with their advertising campaigns. Marketers can elevate their campaign performance and achieve results by paying meticulous attention to quality.

Read More: IAS Announces Next-Generation Quality Attention Measurement Product

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·


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