Flywheel Software unveiled Maestro, the initial customer journey creator designed for the state-of-the-art data stack. Marketing technology has been a source of trouble for marketers in the past. Maestro allows marketers to draw from their organization’s most reliable and comprehensive customer data from their modern data stack, enabling them to create cohesive conversations with customers across all marketing channels and monitor the revenue impact. Marketers can focus on creating meaningful customer experiences throughout the customer journey, from trial, onboarding, upsell, cross-sell, lapse, and win-back programs.
Read more: Flywheel Software Announces the First Cross-Channel Journey Builder for the Data Cloud