Digital Turbine Partners with Scope3 for Eco Friendly Mobile Advertising Solutions

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Digital Turbine has partnered with Scope3 to create new Digital Turbine Green Mobile Advertising Solutions powered by Scope3 data. The partnership aims to measure the carbon emissions of the digital advertising supply chain to provide easy access solutions to mobile ecosystem partners.

Also Read : Mobile Advertising Trends: Reshape Advertising Activities

The companies will form Green Media Products (GMPs), which will optimize spend, diverting it away from inventory with high emissions compared to channel and geo-based benchmarks. Existing and future Digital Turbine partners will have access to prebuilt or curated app lists and custom inventory lists for their campaigns.

Read More : Digital Turbine to Deliver Green Mobile Advertising Solutions Powered by Scope3

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·

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