Braze Introduces New AI Capabilities to Enhance Marketing Productivity and Creativity


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Braze announced new AI features across its platform, aiming to enhance marketer creativity and efficiency in delivering personalized experiences.
These features are powered by sage AI by braze, reflecting a shift towards AI-enabled 
innovation in marketing. Features include expanded AI item recommendations for 
personalized product suggestions, personalized paths in braze canvas for tailored messaging, tone control for AI-generated copy tone adjustments, and estimated real open rate for 
reliable mail open rate insights.
These developments are designed to optimize customer journeys, drive conversions, and 
foster authentic connections. Braze emphasizes AI’s role in improving marketing outcomes 
and operational efficiency. 
TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·


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