Basis Technologies Unveils Solution Suite

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Basis Technologies, a cloud-based workflow automation, and business intelligence provider, has unveiled a new solution suite. It is designed to deliver high-performance and privacy-compliant digital advertising. Dubbed BasisConnect+ is now available on the Basis media automation platform.

It allows marketers to activate first-party data, optimize audience targeting, and purchase media without cookies. With BasisConnect+, users of Basis may launch targeted campaigns while keeping consumer privacy and performance intact. 

Read More: Basis Technologies Launches Solution Suite for Privacy-Compliant Digital Advertising

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·

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