Quala Chooses PhaseZero To Modernize Its Digital Customer Experience


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PhaseZero, a B2B and B2C digital commerce software provider for manufacturers and distributors, is proud to announce that Quala, the nationwide leader in tank trailer service and cleaning, has selected CxCommerce™ to power its modern customer experience.

In May of 2022, Quala acquired Polar Service Centers (PSC), the experts in tank trailer maintenance, parts, and equipment. Through the addition of PSC’s 30-plus service centers to its already existing maintenance line of business, Quala’s acquisition of PSC has solidified its position as the one-stop-shop provider of service and cleaning to the tank trailer industry.

With the combination of these two powerful industry leaders, the company knew it was time to increase their market share and competitiveness by growing their B2B business through cross-sell and upsell initiatives. To do so, they needed to increase their digital commerce efficiency by transforming and modernizing their customer experience to improve convenience and ease of managing all aspects of a business for all customers, and the sales and support teams.

Quala selected PhaseZero because they had confidence in their proven track record with enterprise-scale customers and their best-in-class e-Commerce platform, CxCommerce™. And with a desire to go-to-market quickly, only PhaseZero’s approach could meet Quala’s expectations for a 90-day timeframe to implement and configure an enterprise-grade solution.

Also Read: Tips to Enhance Customer Satisfaction for CMOs In 2023

Further, PhaseZero surpassed their competitors by demonstrating thought leadership as well as deep expertise and experience with Karmak ERP integration and ongoing support, a critical requirement for Quala as they work to achieve their long-term goals in an efficient and cost-effective way.

“We are excited to embark on a long-term relationship with PhaseZero,” said Jerry Stafford, Vice President, Transformation at Quala. “We fully trust that PhaseZero will develop a best-in-class e-Commerce platform for our business that establishes us as the premier online parts distributor for our industry, enabling our customers to be more efficient in their ordering process and increase the efficiency of our sales and operations staff as well.”

“We are honored to be Quala’s strategic partner for this important customer experience transformation,” said Ram ChandraSekar, Founder and CEO of PhaseZero. “The power of  PhaseZero’s CxCommerce™ solution, coupled with our quick implementation timeline, will expedite Quala’s ability to deliver a world-class experience for their customers while driving efficiency and growth for the business.”

TalkMartech Bureau
TalkMartech Bureau
TalkMarTech keeps marketing leaders updated with the newest technology innovations, disruptive tech initiatives, and the most relevant MarTech-stack updates and conversations across the globe.   ·.   ·


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