Impel Integrates WhatsApp into Its AI-Powered Customer Lifecycle Management, Expanding Omnichannel Reach

Impel, a provider of AI-powered customer lifecycle management, has announced the global launch of WhatsApp as a communication...

PhotoShelter Announces New Integrations with CI HUB to Streamline DAM and Boost Productivity for Marketers

PhotoShelter has announced new integrations with CI HUB, allowing customers to integrate their DAM software with tools such...

How is MadTech Changing the Future?

The blend of marketing and advertising tech has created a major effect. As consumers expect compelling and relevant experiences, firms catering to them are using MadTech tools to ensure...

The Impact of AI on Contextual Advertising

Contextual advertising was considered a simple strategy earlier. However, as platforms no longer support third-party cookies and legislation is being used around the world to improve customer privacy, marketers...

New Product Launch Gives Evolve Customers Unprecedented ‘Vision’

Leading provider of Managed Network Solutions and IT Services, Evolve,...

Hyland launches Hyland Experience Automate, driving intelligent content automation

Hyland, a leading global provider of intelligent content solutions,...

Adverity launches first AI tool to transform data at speed

Adverity, the integrated data platform for connecting, managing, and...

New Twilio Study Points To Lack of Customer Data as Major Obstacle to Reaping AI Rewards

Twilio the customer engagement platform that drives real-time, personalized...

Zingtree Empowers B2C Companies to Handle 160 Million+ Customer Interactions with AI-Driven Automation

Zingtree, a leading AI-enabled customer experience (CX) automation platform,...

VidMob & TikTok Reveil Key Visual and Creative Ad Strategies for Hooking TikTok Audiences

Vidmob, the creative data company, and TikTok today unveiled insights from a...
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Featured Articles

A Brief Outlook On Data-Driven Marketing

Data-driven marketing has become an essential component of a successful marketing strategy. Brands can create more personalized and...

Limitations of Artificial Intelligence that Marketers Should Know

While Artificial Intelligence (AI) has several benefits for marketing, it also has limitations. Marketers must understand these limitations...

Top 3 Mobile Marketing Trends Advertisers Should Know

As smartphones slowly take over the human consciousness, businesses must adopt mobile marketing to stay relevant in the...

Generative AI Ethics for Marketing

Generative AI (Gen AI) ethics in marketing is vital to protect consumer trust and ensure fairness and equality....

Customer Data Platforms: Implementation and Trends

CDPs are becoming increasingly popular for unifying customer data...

Digital Marketing Technologies Trends in 2024

Google is phasing out third-party cookies, and stricter privacy...

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MadTech

How is MadTech Changing the Future?

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The blend of marketing and advertising tech has created a major effect. As consumers expect compelling and relevant experiences, firms catering to them are using MadTech tools to ensure better consumer reach. What is MADTech? MADTech...
Impel Integrates WhatsApp into Its AI-Powered Customer Lifecycle Management, Expanding Omnichannel Reach

Impel Integrates WhatsApp into Its AI-Powered Customer Lifecycle Management, Expanding Omnichannel Reach

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Impel, a provider of AI-powered customer lifecycle management, has announced the global launch of WhatsApp as a communication channel for Impel AI. This addition enhances the company's omnichannel capabilities and allows auto retailers to...
PhotoShelter Announces New Integrations with CI HUB to Streamline DAM and Boost Productivity for Marketers

PhotoShelter Announces New Integrations with CI HUB to Streamline DAM and Boost Productivity for...

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PhotoShelter has announced new integrations with CI HUB, allowing customers to integrate their DAM software with tools such as Figma, Microsoft Office, Google Workspace, and more. This aims to streamline workflows and increase marketers'...
Bridgeline Digital Unveils HawkSearch Athena Update: Revolutionizing eCommerce with GenAI-Powered Smart Responses

Bridgeline Digital Unveils HawkSearch Athena Update: Revolutionizing eCommerce with GenAI-Powered Smart Responses

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Bridgeline Digital, Inc. has announced the release date (June 13, 2024) of its HawkSearch "Athena" update, which will introduce new GenAI capabilities with "Smart Responses" to enhance customer interactions with search and increase revenue...
The Impact of AI on Contextual Advertising

The Impact of AI on Contextual Advertising

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Contextual advertising was considered a simple strategy earlier. However, as platforms no longer support third-party cookies and legislation is being used around the world to improve customer privacy, marketers are focusing on context. Why Is...

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